Welcome to The Fordyce Letter:
Last week I went to pay some bills online. I looked at my account and realized there were charges listed that I had never made. I called the bank immediately. We shut down all of my accounts and opened new ones.
I went to the bank ten business days later, and I still did not have a functioning ATM card. That meant that rather than simply go to an ATM for cash, I had to wait in a long, long line at the bank for a teller. Twenty minutes later, by the time I got to the head of the line, I was seriously annoyed. I expressed my annoyance to the teller. Her response? “Calm down, Ma’am.”
So my dear readers, do you think this response calmed me down?
Of course not. It had exactly the opposite effect. I went through the roof. “Don’t tell me to calm down,” I snarled. Where before I had simply been annoyed, now I was really angry.
So why am I sharing my banking woes?
Thirty six years ago, I was an accountant. Happily or unhappily, as the case may be, putting lots of numbers into lots of big black books. Yes, they were big black books. Edison had invented the light bulb but Microsoft was some kind of fabric that kept small children and big dogs from making a mess on pillows . Being not too long out of a divorce I was focused on talking on the phone to discover what was going on with the rest of the world of newly divorced people — planning where and what time the “young and the restless” were going to solve the problems of the world that night. In a fit of pique, my boss walked by my office and uttered the now infamous words, “Why don’t you go find a job where you can do what you do best…talk on the phone.”
In a recent blog post by Jessica Lee, Senior Employment Manager at APCO Worldwide, a privately held, global public affairs and strategic strategic communications firm, she 
How many of us remember the days before Google, LinkedIn, and other social media sites… When sourcing was a primary function of recruiters, who relied on phone sourcing as the primary means of connecting with potential candidates. When recruiters resorted to purchasing phone directories of targeted companies and then figured out how to break through a phone system to reach the desired department, often resulting in many misconnections that somehow lea to the right person.
Oh boy… this one should be called “Foolish Friday.” David Otto, President of 
I’m always hearing recruiters say they want to be more helpful to candidates.
Evolution of Cold Calling & Recruiting
