Welcome to The Fordyce Letter:

The Fordyce Letter

Straight Talk for the Recruiting Profession


Articles tagged 'telephone'

Ask Barb

Ask Barb: Getting Decision Makers on the Phone



Ask Barb

Dear Barb:

Thank you for accepting my invitation to connect on LinkedIn. Perhaps you’d be open to offering some suggestions as to the most effective ways to get decision makers (Director, VP and C-Suite executives) on the phone.  Once I speak with them in real time, I have no problems conducting sales presentations and closing them on using my recruiting services. After being in outside (medical device) sales for many years, I still struggle with getting past their administrative assistants, which is curious, since I never had any problems, previously.

Can you please help? Thank you for your time and kind attention.

Robin S. Newhall, CA 

The Business of Recruiting

“The Phone Rang…”



Office Telephone

Some years ago I came across a very detailed description of what we, as recruiters, do for a living. This is the first paragraph of that six-page, 1,469-word long document*:

“The basic function of this position is to promote sales of placement services to customers and prospective customers within the assigned desk specialty. To maintain and develop satisfied customers for the company through proper handling of customers and candidates and cooperate with management in resolving problems in areas of collections, guarantees and any other negotiations or functions that may be assigned.”

It went on to list our nine major responsibilities:

  • Selling Placement Services
  • Account Development
  • Pricing
  • Customer Service
  • Sales Estimates
  • Candidate Development
  • Records and Reports
  • Expense Control
  • Maintain Professional Standards

Does this sound like what you do? While in some ways I admire the detail (and I hope I handle all of those responsibilities effectively on my desk on a daily basis), I am not sure that it gives a true sense of what we recruiters truly do for a living. (*Call me if you want a copy of the six-page position description.)

To borrow liberally from another article of mine, there are five major tasks that we perform on a daily basis — and they all have to do with picking up the telephone!

Cold Calling

Impossible Search? Or Are You Skipping a Strategic Step?



MI

We’ve all recruited for tough-to-fill openings, hard-to-please hiring managers, less-than-competitive salaries, and even not-so-favorable company press. But what if you’re recruiting and you simply can’t find qualified talent? The list of must-haves is long, you’ve searched your ATS and external resume databases, posted your jobs on the most compelling sites, and utilized all of the latest social networking tools, but the quality of the candidate pipeline is still lacking.

Closing, Cold Calling, Entrepreneurship

Laser Focus Leads to Placements



laser Alejandro Serrano Durán

As demand for our search and placement services started to pick up late last summer, I decided to focus intently on one huge task; increasing the production on my desk.  I established new goals, blocked out all other peripheral responsibilities, and hunkered down to re-create a profitable business. Today I can report that my venture has been a huge success!

Those of you that run a solo practice know we all have the challenging day to day task of managing priorities. We have to determine if we truly have the right searches to fill, once we obtain them, and then must attack each placement opportunity with precision and efficiency. We must qualify diligently and seek immediate results without appearing impatient or testy. This process has required maximum focus, a willingness to learn from the challenges of 2009 and a dedication to what has, and always will, work in this awesome industry of ours.

The attention to detail on each search assignment is where it all starts, but often the other aspects of being a successful practitioner get overlooked. I am here today to say that if and when you put together a string of six months of approximately $50K in billings per as I just have, the resulting financial payoff makes it all okay.

How-To, Relationships

A Holistic Approach to Search



holistic

How phone research and Internet sourcing work together

Every now and then, a debate flares up in our business…or should I say, the embers smolder continuously. For example: What type is the best candidate: Active or Passive? What sourcing method is best: Phone versus Internet? So what’s the hoopla all about? Why the passionate arguments? In the squabble of one-upmanship we are forgetting the end destination. The goal is clear – get the best candidate for the position. Period. End of story. Yeah we all agree, nodding our wise heads. So if we agree on the final answer, let’s also agree to get there in the best possible way.

I am all about a balanced approach, a joint effort, a let’s-pull-out-all-the-stops tactic to “finding/looking for” (research & Internet sourcing) and “placing” (recruiting & candidate development) a candidate in their new, awesome opportunity.

Cold Calling, Fordyce Forum

Fordyce Forum Presenter Podcasts: Conni LaDouceur



Conni L

Let’s face it, no matter how many times you may pick up your phone on a daily basis, there are always more skills that can be learned when it comes to cold calling. Phone skills are a staple part of every recruiter’s toolkit — without the skills to cold call, phone source, interview, sell, and close, you won’t make it as a recruiter.

At the Fordyce Forum this year, we have invited Conni LaDouceur, Founder and Chief Sourcing Strategist of ExecuQuest Corporation, to lead a break-out session on telephone sourcing. In this podcast, Conni shares some of her philosophy on telephone sourcing, competitive intelligence gathering, and why it is important to be able to do not just one, but both — and often in the same call. We hope you’ll join us in Las Vegas June 1-3 to hear Conni as well as our other presenters at the Fordyce Forum — register before April 22 to receive a $200 discounted price!

How-To, Technology

Rock Your Q2 Recruiting



JS3

Overall hiring is increasing! Recruiters I’ve recently spoken with, including many at the ERE Expo in San Diego recently, are all off to a great 2011. The forecast for the 2nd Quarter of 2011 is extremely optimistic for all industries.

What is the best way to take advantage and cash in on the new wave of hiring?

Cold Calling

Matching, Pacing, and Rhythm



bank_teller

Last week I went to pay some bills online. I looked at my account and realized there were charges listed that I had never made. I called the bank immediately. We shut down all of my accounts and opened new ones.

I went to the bank ten business days later, and I still did not have a functioning ATM card. That meant that rather than simply go to an ATM for cash, I had to wait in a long, long line at the bank for a teller. Twenty minutes later, by the time I got to the head of the line, I was seriously annoyed. I expressed my annoyance to the teller. Her response? “Calm down, Ma’am.”

So my dear readers, do you think this response calmed me down?

Of course not. It had exactly the opposite effect. I went through the roof. “Don’t tell me to calm down,” I snarled. Where before I had simply been annoyed, now I was really angry.

So why am I sharing my banking woes?

Cold Calling, The Business of Recruiting

“I Want Your Job…”



Sandra McCartt

Thirty six years ago, I was an accountant. Happily or unhappily, as the case may be, putting lots of numbers into lots of big black books. Yes, they were big black books. Edison had invented the light bulb but Microsoft was some kind of fabric that kept small children and big dogs from making a mess on pillows . Being not too long out of a divorce I was focused on talking on the phone to discover what was going on with the rest of the world of newly divorced people — planning where and what time the “young and the restless” were going to solve the problems of the world that night. In a fit of pique, my boss walked by my office and uttered the now infamous words, “Why don’t you go find a job where you can do what you do best…talk on the phone.”

Now if you have ever been divorced or have spent much of your life putting numbers in little boxes, you know the mind set du jour of someone who is newly divorced and doesn’t like what they do for a living, either. I remember saying something like, “That’s a great idea, now if you will excuse me, I am on the phone.” I kissed my life as a bean counter goodbye (as soon as I got plans firmed up for the evening), picked up my purse, and headed to the nearest employment agency.

Cold Calling, Weigh In!

Client or Source: Perspective From the Corporate Recruiters



attraction

In a recent blog post by Jessica Lee, Senior Employment Manager at APCO Worldwide, a privately held, global public affairs and strategic strategic communications firm, she laments about some ‘shady’ business practices she has been seeing as of late from some third-party recruiting professionals:

“…how am I to respond and react to a headhunter/recruiting agency who I know has tried to recruit our company’s talent away who then reaches out to me to try to solicit our business?”