Scott Ginsberg, AKA the Nametag Guy, is a well-known author and speaker. He started wearing a nametag 24/7 as an experiment in creating more ‘warm’ encounters with others back in November, 2000, and hasn’t missed a day since then. In fact, he even had his nametag tattooed on his chest. Scott writes about business networking, being approachable, how to make a name for yourself, and has been dubbed “The Authority on Approachability.” In 2008, he was voted as St. Louis’s “Young Entrepreneur of the Year,” by The St. Louis Small Business Monthly. (he lives in St. Louis) Most importantly, he is a straight-shooter and he talks about some topics that most other people wouldn’t touch because they’re afraid of offending someone.

Scott Ginsberg is one of my favorite writers. In fact, he recently sent me an autographed copy of his book, Stick Yourself Out There, pretty much because I ‘fan-girled’ all over him. I’m in the process of reading it now and will happily share my book review with anyone who is interested once I’ve completed it.

Ginsberg wrote an article yesterday called 10 Strategies Stop Acting Like an Expert and Start Being a Thought Leader. This is a topic that keeps coming up in recruiting circles and I felt it would be a great discussion topic here. Scott’s thoughts on experts:

“With the right tools, the right resources and the right strategy, pretty much anyone in the world could position herself an expert (on anything!) in about a month. Which brings me to my thesis: Experts are morons.“