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The Fordyce Letter

Straight Talk for the Recruiting Profession


Articles tagged 'jobboards'

Industry News

Monster Launches New Advertising, Sourcing Services



New Monster logo

New Monster logoMonster’s new approach to recruiting goes commercial today with the launch of two new services and a self-service CRM incorporating the search power of its 6 Sense technology with a messaging and advertising capability.

The various pieces have been in testing and beta use for weeks, but were first announced on May 14th when Monster unveiled a sweeping overhaul of the pay to post recruitment advertising model it pioneered two decades ago. That strategy not only includes new tools and approaches to candidate sourcing, but wholly new approach to job posting, adopting the aggregation model of Indeed and SimplyHired.

Industry News

LinkedIn Announces Plan to Begin Aggregating U.S. Job Listings



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LinkedIn_logoWith the announcement this morning that it would begin to aggregate jobs from U.S. employers, LinkedIn took a big step  to building its Economic Graph, and realizing its plan to provide all the world’s open jobs to all the world’s workers.

Beginning June 2nd, LinkedIn will offer hundreds of thousands of jobs aggregated from the career sites and ATS’s of U.S. employers who don’t prohibit it. These listings will supplement a nearly similar number of listings employers pay for, but they’ll be made available only to LinkedIn members who actively search for them.

Called “Limited Listings,” these aggregated jobs will be cleaned of an employer’s paid listings to avoid duplication. The differentiation between this new program and LinkedIn’s paid Job Slots and Job Posts is based on active and passive seekers. The paid program places job posts before suitable (matching) candidates and delivers job suggestions to specific types of candidates based on their profiles and employer criteria.

Industry News

New Monster Strategy: Aggregate Jobs; Sourcing Entire Internet; Sell Low Cost Ads



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Monster strategy 1Careers publisher Monster Worldwide  this morning outlined a sweeping new strategy that vastly expands its job offerings and the universe of candidates  — by aggregating them from social sites and the Internet generally — and introduces new pricing models that will allow it to attract the smallest employer.

Monster’s Strategy Briefing conducted for investors, analysts, and others at company headquarters in Weston, Mass., is bold and, in the words of Chairman, President and CEO Sal Iannuzzi, “This is disruptive to everyone of our competitors.”

It puts the company in head-to-head competition with Indeed and other job aggregators, changes the game for job boards with the traditional pay to post pricing model, challenges LinkedIn, and even takes on low-priced, entry-level oriented Craigslist.

Industry News

Indeed Launches Its First Advertising Campaign



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Indeed logoAlready one of the most trafficked job sites in the world, Indeed says it’s embarking on a global advertising campaign to pump up its brand among job seekers and employers alike.

Until now Indeed’s growth has come with little marketing effort on its part. In less than a decade the job aggregator has gone from startup to take first place (or second, depending on what’s being counted) in job search traffic in the U.S. and in many parts of Europe. It’s less well known elsewhere, principally in Asia. 

Industry News

Q1 Job Board Financials: So-So, Though LinkedIn Booms



2014 Q1 Recruitment advertising

2014 Q1 Recruitment advertisingBy any measure, the first quarter was a mixed bag for the employment advertising business. The three public companies — Monster, Dice, and LinkedIn — all reported numbers that in some way didn’t hit what Wall Street investors were expecting or wanted.

CareerBuilder, privately held by a group of publishing companies lead by Gannett, its biggest shareholder, said it had North American revenue of $167 million, barely a 1% increase from Q1 last year. It provides no other numbers.

Industry News

Broadbean Buy Moves CareerBuilder Along HR Services Path



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broadbean-logo-300x212U.K. based Broadbean, best known for its job post distribution service, has been acquired by CareerBuilder.

“CareerBuilder is excited to expand our portfolio and continue the rapid growth of our global HR SaaS operation,” said Matt Ferguson, CEO of CareerBuilder. “Clients will benefit from broader job distribution and one simple workflow to manage all external and internal sources for candidates.”

Today’s announcement provided no details on how CareerBuilder will integrate Broadbean’s products with its own growing offerings. However, the company has been making strategic acquisitions; 18 months ago it bought the labor economics analytics firm Economic Modeling Specialists, Inc. and now markets EMSI business intelligence to recruiters and for workforce planning.

Industry News

LinkedIn Buys Matching Service As It Plans For Job Posting Push



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LinkedIn_logoLinkedIn made a sort of history today. For the first time since going public three years ago the company’s stock price dropped even though LinkedIn beat Wall Street’s expectations for earnings and revenue, and, for good measure, announced it had acquired a fast-growing matching-based job board for not much cash.

Reporting its fourth-quarter financial performance after the markets closed this afternoon, LinkedIn said it earned 39 cents a share on revenue of $447.2 million. The company simultaneously announced it had acquired Bright.com, a two-year-old startup that matches jobs to seekers by scoring the latter on how well they fit the position.

The $120 million price will only require LinkedIn to come up with about $36 million in cash, a pittance for a company with $803 million in the bank. The balance will be in LinkedIn stock, which, after dropping more than 7 percent in after-hours trading, is now around $207 a share.

Industry News

Monster Sees Hiring Improving Here and Worldwide



4th Q job board financials 2013

Monster logoGlobal job board operator Monster Worldwide reported a stronger finish to 2013 than analysts were expecting, beating their average earnings estimate by 5 cents a share and their revenue estimate by $3.4 million.

The company reported this m0rning it earned 11 cents per share versus the 6 cents a share analysts were predicting. Monster also offered a rosier outlook for the current quarter, forecasting it would earn between 6 cents and and 10 cents per share.

Wall Street liked what it heard, bidding up the stock by more than 20 percent to $7.13 a share just after the opening.

Ask Barb

Your Candidates Want Choices



Ask Barb

Dear Barb:

I feel more and more that we are competing with the job boards, LinkedIn and social media for our candidates. By the time we get them through an interviewing process, they’ve found another job. I’m not seeing all of this technology as helpful. I’m seeing it as a threat. How can we compete, when it’s so easy for our candidates to find interviews on their own?

Susan P.

Ft. Meyers, FL

Dear Susan:

Industry News

Dice Optimistic About 2014



Dice Holdings 2013

Dice Holdings 2013Despite missing on earnings, investors gave Dice Holdings a bye this morning, liking the revenue numbers it posted for the 4th quarter of 2013 as well as what the company sees for this year.

Some slowing in the niche job board company’s security clearances jobs site (ClearanceJobs.com) was more than offset by gains in other areas, and by contributions from the sites Dice acquired when it bought onTargetjobs last fall and the IT Job Board in July. Improvement in the finance sector in Europe and Asia staunched the decline in revenue at eFinancialCareers.