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The Fordyce Letter

Straight Talk for the Recruiting Profession


Articles tagged 'blogging'

Social Media

The Die-Hard Phone Jockey’s Guide to Blogging



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In our last lesson, we discussed the credibility power that LinkedIn gives you on the phone, especially from your raving fans’ strong recommendations. We can summarize that power by its ability to credibly convey to your prospects exactly what you do and what benefits your clients and candidates receive by working with you. This month, we’re going to consider the second medium that will empower your telephone selling success: blogging.

I’ll introduce blogging to you first, in precisely the same way it was introduced to me. Then, we’ll walk through the steps you must take if you’re going to ensure a powerful return on investment.

Business, Technology

The Simple Method of Working Smarter: Using Time, Tools, and Techniques to Get Your Life Back, Part 2



work desk by John Griffiths

Ten Technology Tools to Work Smarter

As world communication media quickly move toward faster communication methods, we all need to realize the impact technology is having, not only on society but on our profession as well. Adopting and using these changes can be a very daunting task. As recruiters, we need to ask ourselves, “How can I use these new technologies to achieve the greatest impact?” And, “Which ones do I use when there are so many options to choose from?” We all want to spend more time on the important things in our lives, and less time on the not so important. It is critical to assess the options based on what will give us the greatest return on our investment in the limited time that we have.

The good news is that technology provides the recruiter several options that can significantly improve daily output when used appropriately. Consider the following ways that technology can be used to work smarter rather than harder…

Industry News

RecruitingBlogs Is Up For Auction



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RecruitingBlogs.com is up for auction and right now, the top bid is $6,500.

The eclectic recruitment social network with its rich potpourri of opinion, observation, social activities, and practices both best and otherwise, was put up for auction yesterday by founder Jason Davis.

“I have reached a point where it’s time for me to do something new and what I really want to do is to make placements,” Davis posted to his blog Monday. ” I am constantly having discussions with other recruiters and every time I do, I get this buzz and excitement.”

In a conversation today, Davis said he’s proud of the four-year-old site, believes it has the potential to grow beyond its 28,000 members and its 67,000 monthly visitors, but he wants to return to active participation in the industry where he launched his career 14 years ago.

Uncategorized

Harry Joiner – Recruiter and Blogging Super Star



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Harry Joiner is a management recruiter based in Atlanta. As the son of a cofounder of one of Georgia’s largest privately held companies, Harry has spent his entire life studying how small businesses become hugely successful.

Harry’s articles on marketing and management have appeared in Institutional Distributor magazine, Optimize, Information Week, Competitive Edge, Logistics Today, Inbound Logistics, Law Marketing.com, CPA Marketing Report, Six Figure Jobs, ERP Tips, and many other industry-leading publications.Harry’s weblog MarketingHeadhunter.com is one of the top marketing weblogs in the world.

Harry holds a BA from the University of Georgia and an International MBA from the University of South Carolina. His work experience includes expatriate assignments in Europe, the Caribbean, and South America.

Uncategorized

Performance and Your Audience – Blogging Tips



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As a followup to Dave’s post, I thought I’d post a short article by Chris Brogan (written earlier this year), that provides a few solid tips for blogging.

Whether you call it a forum, a blog, or a journal, it really doesn’t matter. Whether your target audience is the client or candidate makes no difference (although it would certainly make a difference in your topic selection). Bottomline, there are things one can do to better reach that audience, and that’s what Brogan details in this article.

If you have a personal blog, a corporate blog, or just like to point your finger at Dave’s posts, hey, any of these tips will help.

Here’s Brogan: