Welcome to The Fordyce Letter:

The Fordyce Letter

Straight Talk for the Recruiting Profession


Debra Wheatman

Debra Wheatman is a Certified Professional Resume Writer (CPRW) and Certified Professional Career Coach (CPCC). She is globally recognized as an expert in advanced career search techniques with more than 18 years' corporate human resource experience. Debra is a featured blogger on numerous sites and posts regularly on her own site. She has been featured on Fox Business News, WNYW with Brian Lehrer, and quoted in leading publications, including Forbes.com, The Washington Post, The New York Times, The Wall Street Journal, and CNBC. Debra may be reached at debra@careersdonewrite.com or you may visit her website at http://www.careersdonewrite.com.

Articles by Debra Wheatman

Social Media, Technology

Klout and Recruitment



Klout-logo

For years employers have been screening candidates based on content on social networking websites. Candidates using poor judgment online may be screened out of the process.  Now employers and recruiters are turning to social media to aid in the selection of knowledgeable and well-connected employees.

Klout measures an individual’s influence across social media entities, such as Twitter.  Data under consideration are network size, amount of content generated, and volume of interaction. That data is processed to produce a Klout score ranging from 1 to 100.  The higher the score, presumably the higher the individual’s social media influence.  Klout scores are categorized into measures, including “True Reach” (size of engaged audience), “Amplification Probability” (rate of action taken on message, such as retweets), and “Network Score” (value of a person’s engaged audience).

Business, Entrepreneurship

Value Added Services in a Slow Job Market



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In an economy of high unemployment and a large pool of qualified candidates, some employers may be under the impression that recruiters are not as necessary. This is untrue. In a market like this, professional recruiters may focus on different aspects of their practice to better support clients and increase revenue.

Interviews

5 Candidate Cover Letter Strategies That Rock



image source: Bruno Covas

Creating a compelling cover letter that will highlight your candidate’s expertise and entice hiring managers to make contact for an interview is a skill that every good recruiter must have. I have several close colleagues who are recruiters; they continuously ask me for advice on how to create really compelling cover letters. I thought I would share some of the strategies that have proven most effective when crafting a compelling cover for candidate submittals.

The Business of Recruiting

Great Candidate, Lousy Résumé



stack of resumes

If you have been an agency recruiter for any length of time, you have likely come across a candidate who has great skills and experience, but his résumé leaves a lot to be desired. I remember a time when I was an HR Director working with an external recruiter to find an IT candidate. Over the phone, the recruiter sang his praises, but when I received the résumé I was in shock.

The candidate had a photo on the résumé that looked more like a mug shot. In addition, all of the websites he worked on were highlighted in blue with links all over the page in 14-point font. There were so many bullets in a row that I felt like I had been shot by the end of the first page; and oh, by the way, there were seven pages. His title was Senior Manger of Information Technology. Need I say more?

The candidate may have been excellent at what he did; he certainly was said to have the right skills, but his résumé was a fright, and I told the recruiter I could not present it to the hiring managers in its current condition. We hired someone else, but I have always wondered, now that I am a professional résumé writer, if the result would have been different.